"#WhyWaste Campaign" is a waste management initiative by PepsiCo India and United Way Delhi that aims at reducing & reusing plastic and upcycling the non-biodegradable waste generated at home and/or communities. The key purpose of this event is to mobilize the caring power of community members such as school & college students, RWAs, and individuals towards environmental sustainability through the means of conscious upcycling of plastic at home.





Individuals and students can submit one among an original DIY idea of transforming used plastic to a usable product, a slogan, a poster, or a 1-minute video expressing their thoughts on upcycling plastic to us and the best 20 ideas in each category will be awarded exciting prizes and would feature in our campaign film. 

Alternatively, RWAs can collectively participate in our campaign by registering here. The members of the association are to dispose of home-generated plastic in the form of eco-bricks. The eco-bricks collectively made by the RWA members will be collected by the partners of the #WhyWaste Campaign, and will be recycled into usable items. The top 5 RWAs who collect the maximum eco-bricks will receive the recycled furniture for

their association.


Meet the Jury

Experts from different walks of life, committed to one cause of a sustainable future!

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Capt. Manju Minhas

Founder & Director of Sifar Zaya Environmental Sustainability Trust  

Tamanna Sharma

Founder, Earthling First 

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Ripu Daman Bevli 

Founder, Ploggers of India 

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Zia Haq

Associate Editor, Public Policy and Agriculture, Hindustan Times

Namrata Rana 

Director Strategy and Brand, Futurescape


Join our conversation on #WhyWaste!

Share your thoughts with us and on your social media on why you think upcycling should be done, in the form of a 1-minute video! The top 10 videos uploaded and shared with the hashtag #WhyWaste are to win exciting prizes!



What is the ‘#WhyWaste Campaign’?

‘#WhyWaste Campaign’ is a waste management initiative by PepsiCo India and United Way Delhi that invites ideas and creative content on reducing & reusing plastic by community members. RWAs can collectively participate by registering here. RWA members are to deposit home-generated plastic in the form of eco-bricks at collection point that we will install at preferred location. Deposited eco-bricks will be collected and recycled. The top 5 RWAs with the maximum eco-bricks will receive recycled furniture

Can I participate in the #WhyWaste Campaign?

Yes, we welcome registrations for our #WhyWaste Campaign by school & college students, Resident Welfare Association, and individuals. Register here.

Is there any participation fee for this event?

There is no any participation fee for the event. It is absolutely free for all the participants!

How I can submit my #WhyWaste entry?

You could submit your #WhyWaste entry at this link. In case you face any issues during submission, please write to us at communications@unitedwaydelhi.org.

Till when can I register and submit my #WhyWaste Idea?

Registrations & submissions for #WhyWaste Campaign are open till September 30th , 2020!

Is this an offline event? Will I have to go somewhere for it?

#WhyWaste Campaign is an online event and you are not required to be present anywhere physically.

Can I register on behalf of someone else?

Yes, however the name and other details should belong to the participant only.

I haven’t received a confirmation from United Way Delhi upon my registration. What do I do?

Please check the spam folder of your inbox. Alternatively, you could write to us at communications@unitedwaydelhi.org.

Is my registration transferrable?

No, #WhyWaste Campaign’s registrations cannot be transferred.

What are the files types that are supported for submission?

We are accepting submission in formats of pdf, jpeg, png, doc, ppt, .MP4, mov, and M4A.

Can I update or correct the submitted details?

We are sorry, updating or correction of details in submitted entry is not allowed. In case you need to do the same, please write to us at communications@unitedwaydelhi.org.

Can I send more than one #WhyWaste entry?

Yes! You may share as many submissions as you wish to!

Will I receive any prize for participating in the #WhyWaste Campaign?

The 20 best ideas will be awarded with merchandize kits and will feature in campaign video. Apart from the same, every participant will be awarded with an e-certificate for their valuable contribution towards environment sustainability.







United Way Delhi (UWD) is an independent local not-for-profit organization affiliated to the United Way Worldwide Family – one of the World’s Largest Leadership with 1800 affiliate chapters across 41 countries. United Way Delhi (UWD) since 2008, is working actively to advance the ‘common good’ for the local community through innovative interventions and partnerships.

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